Top 3 Customer service secrets

The customer is king. It is a well-known saying which many companies have taken very seriously. In this economy it is not only necessary for survival but can also become a competitive advantage. It not only provides the necessary feedback for the company, but it also further enhances customer satisfaction. A great example of this is Zappos who are known for their exceptionalcustomer service. In the following video the representative of Zappos is briefly interviewed in which he explains the following:

The top 3:

  • Be available: don’t hide the contact information, make it easily available
  • Truly listen: train your personnel well enough for them not to need a script but use their own judgment to help customers.
  • Do not fully automize: this is the opportunity to gain undivided attention from the customer, use it wisely

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